Irish collecting society IMRO has appointed ICE to oversee its online licensing and administration activities.
ICE, the joint venture established by PRS for Music and European collecting societies GEMA (Germany) and STIM (Sweden), will license IMRO members’ rights alongside its existing repertoire and the rights of independent music publishers including Concord, Downtown and Peermusic.
Seán Donegan, IMRO commercial director for media licensing, said: ‘Partnering with ICE directly ensures that IMRO stays at the forefront of the growing digital marketplace at a crucial time.
‘This partnership will expedite the payment of digital royalties to IMRO members, at the most competitive rates possible, thus shortening and simplifying the digital royalty chain.
‘The use of ICE’s cutting-edge business intelligence tools will enhance IMRO’s online monitoring, providing additional insight into how often, on what platforms, and in which countries, consumers are enjoying an ever popular and growing IMRO repertoire.’
Ben McEwen, vice president, commercial, at ICE, added: ‘We are very pleased to welcome IMRO as a direct customer for ICE’s core licence.
‘It is validation for the expertise and focus we have put into our licensing services, which are enabling our rightsholders to access online income from a broader range of multi-territorial services and for a broader range of territories than ever before.’
Launched in 2016, ICE offers a suite of services for publishers, collective management organisations and rightsholders, including copyright administration, multi-territorial online processing and licensing solutions for digital service providers.
To date, the organisation has processed trillions of online music uses from streaming services and paid over €930m (£828m) back to rightsholders.