Sentric Music Group has launched a new initiative that is set to support 20 new artists every year.
The inaugural programme will start on 28 August with five artists taking part in hand-on masterclasses and guidance sessions.
The participants will then receive continued mentored support as part of a programme that aims to empower the next generation of music creators.
Sentric will enable further writing opportunities for selected artists, plus opportunities to procure funding for recording, mastering and delivery of the final product.
The independent publisher plans to run a programme each quarter, which will enable 20 songwriters each year to benefit from the initiative.
Each programme will be genre specific and will cater to a chosen group of artists.
The songwriters chosen for the first iteration of the scheme are Roman Lewis, Kris Platt (Blue Americans), Charlotte Carpenter, Jennifer Keller (Astræea) and Jake Houslby.
Sentric has announced that the first guest songwriter will be Cattle & Cane’s Joe Hammill.
James Cherry (pictured), artist services manager, Sentric Music Group, says: ‘Today, Sentric is a publisher for artists at every level, but our new Songwriter Accelerator Programme is specifically designed as a platform for the emerging writers that our company was initially built for – and that we continue to serve alongside some of the world’s greatest music makers. It’s that coming together of new and established writers, as well as our own expertise, technology and infrastructure, that makes the potential of this idea so exciting. Sentric has always been about empowering songwriters. This is another way for us to do just that.’
Sentric Music Group was founded in 2006 and now has offices in Liverpool, London, Hamburg, Amsterdam, New York and Los Angeles. It represents more than a million works.