Sheffield mayor announces new Music Board to nurture talent

Dan Jarvis, Mayor of the Sheffield City Region

Mayor of the Sheffield City Region (SCR), Dan Jarvis, has announced a new Music Board which will project the city’s ‘huge musical potential onto the national stage.’

The scheme, in partnership with UK Music, will help unite artists, venues, music businesses and festival organisers ‘to work together to help shape and grow the region’s music industry’.

Jarvis said: ‘Our region is blessed with musical talent, with great venues large and small, and with a host of leading production and technology based businesses.

‘But I know that there is more we could do to ensure we promote these strengths nationally and internationally, creating a stronger culture of creativity and talent development and growing the creative industries’ contribution to our economy.’

The board takes inspiration from similar initiatives in London, Greater Manchester and the Liverpool City Region, and will include public, private and third sector representatives.

Board members will include PRS for Music‘s education and outreach manager, Dan Jones, as well as Matt Wanstall from Musicians’ Union, Timm Cleasby from Tramlines and Polly Hamilton at Rotherham Council.

‘We will aim high – projecting our region’s huge musical potential onto the national stage, helping to grow our economy and creating new opportunities for our talent to shine,’ Jarvis promised.

Sheffield boasts an impressive number of successful musical exports, including Arctic Monkeys, Pulp, Bring Me The Horizon, Human League and Toddla T.

Chief executive of UK Music, Michael Dugher – who will act as an advisor – commented: ‘The Sheffield City Region has produced some exceptional talent which has brought enjoyment to millions of music fans across the world.

‘As patron of what was the Live in Barnsley festival, I know just how much talent is out there. I remember going to gigs in Doncaster and even sneaking into the Leadmill as a teenager.

‘We need to nurture our talent pipeline for the future and safeguard our fantastic venues to keep producing world-beaters in every part of our vibrant and diverse music industry. We want to provide more and better opportunities across the region so that every young person from every background has access to music and can try a career in music.’

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