UK sync revenues rose 3.2% in 2013, says BPI

BPI-logo-NEW-banner-2Sync revenues for music placements in TV, ads and films raised the UK music industry almost £19m in 2013, new BPI figures show.

The statistics, which show a 3.2 percent rise in the revenues, were published as many companies from the British music industry head out on the tenth Los Angeles Sync Licensing Mission on 2 June.

Organisations such as Cooking Vinyl, Faber, Ministry of Sound, Amazing Radio and the London Symphony Orchestra will embark on the sync review to meet with Hollywood music, TV, film, and advertising executives.

Chris Tams, BPI director of international, said: ‘A huge part of the BPI’s role is to create opportunities for British music and the businesses behind the artists to flourish in overseas markets.

‘In the absence of national radio in a large country like the US, it can be incredibly difficult for an artist to raise their profile. Therefore having your music placed on a cult TV show, blockbuster movie or catchy commercial can open a world of opportunities for a musician.

He continued: ‘Given that the priority for the sync business is to find the perfect music to match a director’s vision, it’s an open market where established and emerging artists can compete on a level-playing field.’

The event is held at the iconic Capitol Tower from 2-6 June 2014. Representatives from independent record labels, publishing houses as well as songwriters and composers will meet media giants, including NBC Universal, Comcast Entertainment Group, Electronic Arts (EA), Lionsgate and CBS Television.

Visit the BPI’s website to find out more.