Applications are now welcome from publishers, record labels and music-makers interested in attending the 2018 LA Sync Licensing Mission.
The mission, hosted jointly by the BPI, the Music Publishers Association (MPA) and Department for International Trade (DIT) runs from 18 to 22 June in the heart of Hollywood.
The five-day mission offers a broad mix of panels, site visits, practical sessions, meetings and keynote speakers. It also includes a networking reception at the British Consul General’s residence held exclusively for delegates.
Label and music publishing executives, songwriters, composers, artists and managers will be able to gain first hand insight and experience into the operation of the lucrative sync licensing market in the US.
They will also be given the opportunity to meet with many of the key players and decision makers from the world of sync, working across the TV, film, advertising and games markets in the media capital of the US.
Any company or individual has until 30 April to submit their application. The mission cost is £500 plus VAT. Funding may be available through the DIT, details of which can be gained through firstname.lastname@example.org.
Chris Tams, BPI director of independent membership and international, said: ‘Sync is not only a growing source of revenue for the music community, it increasingly helps to promote British music around the world and contributes to its exports.
‘That’s why we are delighted to once again partner with DIT and MPA to host the annual LA Sync mission. Now well into its second decade, this event has become much-anticipated by all those in the business – songwriters and artists, labels and managers – keen to learn about the opportunities in the world’s biggest sync market and to make the most of these through the invaluable networking that lies at the heart of the trip.’
Jane Dyball, chief executive of the MPA Group Companies, added: ‘Now more than ever sync income is an integral part of music publishing, and this is reflected in the growing sync teams within our members’ organisations.
‘The LA Sync Mission provides our membership with a fantastic opportunity to broaden their networks and expand their knowledge. For the 14th year in a row we are glad to be teaming up with our friends at BPI and DIT. We are delighted to have their continued support in putting on this event which focusses on creating opportunities in this ever-evolving area of our industry and which brings increased publishing income back to the UK.’