Spotify launches publishing analytics tool

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Spotify has announced the launch of Spotify Publishing Analytics, declaring it to be ‘the first analytics tool from a music streaming service built specifically for publishers.’

The tool, which was launched yesterday (8 November) in beta, will give publishers daily streaming statistics for the works and recordings they have identified, including playlist performance, as well as the ability to view data for each of the songwriters on their roster.

In an announcement, Spotify said the tool was developed in collaboration with a range of publishers and ‘will offer value to all of the roles that publishers play, from A&R to administration.’

Commenting on the launch, Jules Parker, head of publishing relations and services, EMEA and APAC, Spotify said: ‘One of our core missions at Spotify is to enable creators the opportunity to live off their art.

‘The publishing community is integral in supporting the songwriters that create the music we love. With more information, publishers are empowered to make the most of the opportunities the global reach of Spotify provides, and the more information we can share with each other, the more opportunities we can help create for songwriters.’

Patrick Joest, EVP global content partnerships and synch at BMG added: ‘Armed with this level of streaming data directly from Spotify, music publishers can gain insights into new opportunities for their songwriters, more efficiently collect royalties on their behalf, and more effectively market their works.’

Interested publishers can visit Publishers.Spotify.com to learn how to get started.

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